Hi! I'm Isabella Silva!
I am a Creative Marketing Producer specializing in digital content, social media, and video production with a passion for creating immersive, story-driven content for branded and entertainment experiences. I specialize in bringing ideas from concept to execution across stage, screen, and digital platforms--storytelling at the heart of everything I do.
As a second-generation college student at the University of Florida, I am currently pursuing a bachelor's in Media Production, Management, and Technology on a Digital Film and Television track. I am also pursing a minor in Public Relations with a certificate in AI Fundamentals and Applications.
I am a huge fan of musical theatre, Broadway, Disney, and Universal, and love writing and producing original music along with my work! I am the director of my original musical Fly High! that I completely created from its storyline, to its script, to its songs, to its Original Cast Recording. Let's connect!
PROCESS
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Market research
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Audience Insights
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Social listening
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Competitor analysis
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Brand positioning
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Creative strategy
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Campaign planning
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Brand identity
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Logo & brand guidelines
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Content planning
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Social media management
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Content creation
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Graphic design
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Video production
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Video editing
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Performance analysis
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SEO insights
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Audience engagement
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Impressions & reach
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Campaign optimization
PORTFOLIO
& Services
From entertainment and theatre marketing to branded marketing to brand design for social media and the promotion of live events, I have a diverse background and experience in digital content and strategy.
Through brands spanning Wicked, AT&T, and the theme park industry with Universal Studios and Universal's EPIC Universe, I've built multiple concept projects that focus on social media content, film and video promotional content, and full-scale brand collaborations and campaigns.
Through business and event promotional content, entertainment and themed promotional content, movie and musical trailers, short films, and even lyric and music videos, I've built out a diverse portfolio with projects I've directed, produced, filmed, and edited.
From writing the copy for multiple social media posts to writing award-winning screenplays, I have experience in copywriting, screenwriting, and playwriting, and have contributed to multiple projects across digital media and the theatrical and film worlds.
I'VE WORKED WITH
